Every frameearns its place.
Over 10 years creating and directing video: trailers, gameplay captures, 3D video, motion graphics and drone footage. Built for engagement, not just looking good.
Video creative production, built as a system.
Research & Idea
Before opening DaVinci or After Effects, I look at the challenge at hand: the market, competitors, audience, campaign goals and the context in which the creative will be seen. The objective isn't just to find an idea, but to understand what the idea needs to accomplish and why it might work.
The craft, with super powers.
More than a decade of hands-on production lets me move comfortably between motion design, video editing, 3D and real-time engines like Unreal and Unity. Generative AI adds another layer to that toolkit: accelerating exploration and production, while experience provides the direction, judgement and critical eye behind the work.
See video work
Measure, learn, iterate
Delivery isn't the end of the process. Once the work is live, retention curves, KPIs and performance data become part of the creative brief. I use those signals to identify what worked, where attention was lost and what should change next. Refining hooks, concepts and execution before starting the cycle again.
Video & VR Showcase
The Friends apartment, rebuilt in VRPersonal projectNeed 3D, video or VR that performs?
I'm open to full-time roles, freelance work and standalone productions.